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Popsop.ru. Дизайн упаковки. Дизайн бренда Landor: ‘Sweet’ Redesign for Amavel


Landor has finished a new design and name system for Amavel, the premium segment within the Milka range. The challenge was to interpret the Milka wave and product depiction in a more emotional and indulgent way to communicate a premium positioning. In addition the new line DUO, a premium double-filled chocolate, was added to the existing Amavel portfolio.

amavel_all_ranges

The tablets are currently being launched in the EU-Region.

www.popsop.com

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