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Issue 47
Деловой английский без отрыва от дел!
ЧТО НОВОГО? /WHAT’S NEW?/Customs Union May Unleash Flood of Cars - 24 November 2009.The customs union with Belarus and Kazakhstan could lead to a flood of cheap used cars onto the Russian market, threatening to crush domestic auto production. The union’s three members are supposed to have unified duties as of Jan. 1. The changes will synchronize tariffs for all legal entities, but the unification for individuals will need to be agreed under a separate deal by July 1, 2010, when all customs points between the countries will be closed. From January to June, Belarussian citizens may import hundreds of thousands of cars to resell in Russia after the borders are opened, Alexei Tereshchenko, strategy director at the Russian and Belarussian dealership Atlant-M, said Friday. After New Year’s, dealers in Belarus will be in an unenviable position. Tariffs on new cars will jump to Russian levels — 30 percent of the cost, but no less than 1.45 euros ($2.15) per cubic centimeter of engine capacity — from 0.6 euros to 0.7 euros per cubic centimeter now, depending on engine size. (continued) Vocabularycustoms union - таможенный союз unleash - высвобождать flood - нахлынуть, затопить threaten – угрожать crush - уничтожить, сокрушить supposed - предпологаемый unified - единообразный tariff - пошлина duties - налог, пошлина entity - организация separate - отдельный customs - таможня resell - перепродать unenviable - незавидный cubic centimeter - кубический сантиметр per - за ОБЩЕНИЕ /COMMUNICATION/The CustomsKevin (the father): Here we are at the customs. Get out. The porter will bring your bags inside for examination. Jack (the son): Surely this is not very important. K: The examination won't take long. The customs inspectors do not bother much about the luggage of out-going travelers. They are much more particular about the luggage of people arriving in the country. Inspector: Open this one, please. J: Why are they more particular about travelers arriving? K: Because some travelers bring in goods that are liable to duty. They have to pay duty, or taxes, on them. If they declare that they have such goods they are told how much they have to pay, and are then allowed to pass through the customs without any trouble. J: What happens if they do not declare the goods? K: if the man says that he has nothing to declare and then some dutiable goods are found in his baggage, there is trouble. J: What happens? K: The passenger has to pay a fine. Sometimes the goods are confiscated and he is fined in addition. The fine may be more than the value of the goods. I: All right, sir, you can close your suitcase. Here I put my chalk mark on to show that your luggage has been examined. You may go aboard. ВАРИАЦИИ НА ТЕМУ /MANY AND VARIOUS/Market researchresearch – study of a subject to find out new things about it or to test new ideas, products etc. ((научное) исследование; исследовательская работа) market research – the activities involved in obtaining information about a particular market, including how much of a product is being sold, who is buying it, why they are buying it etc, or information about what people might buy. (маркетинговое исследование) concept testing - it is when groups of people who might buy a product are asked for their opinion about an idea for a product. (проверка концепции) blind test – a way of testing a product in which people are asked to use the product and give their opinion about it without knowing the product's name. (закрытая дегустация) focus group – a group of consumers who are brought together to discuss their feelings and opinions about products, advertisements, and companies. (фокус-группа) price elasticity test – is used to assess the degree to which a change in the price of something leads to a change in the amount of it that is sold. (тест на эластичность спроса по цене) ТАЙНЫЙ СМЫСЛ /OBSCURE MEANING/KISS : keep it simple, stupid KM : knowledge management km : kilometre km/h : kilometres per hour l : litre(s) В интернет-магазине Прикладного Образования можно купить книги по Технологии Обучения, словари, литературу и диски в помощь изучающим английский язык. Хотите посвятить несколько часов английскому языку? Приходите в субботу 28 ноября в наш английский клуб! У нас появилась страничка которая поможет вам познакомиться с английским алфавитом, различным написанием букв, а также запомнить их порядок для облегчения поиска слов в словаре. Хотите говорить, говорить,
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